Clickadu is a global advertising network that connects advertisers with publishers. It offers a range of advertising solutions, including pop-under ads, push notifications, display banners, and direct links. Clickadu was founded in 2014 and has since grown to serve over 2,000 active advertisers and 15,000 publishers worldwide. In this article, we’ll take a closer look at Clickadu’s features, pros and cons, and pricing.
Features:
- Ad Formats: Clickadu offers a variety of ad formats to choose from, including pop-under ads, push notifications, display banners, direct links, and video ads. This makes it easy for advertisers to find the best format for their campaign.
- Targeting: Clickadu provides advanced targeting options such as geo-targeting, device targeting, operating system targeting, and browser targeting. This helps advertisers reach their desired audience more efficiently.
- Real-time Reporting: Clickadu provides real-time reporting of your campaign’s performance, including impressions, clicks, and conversions. This allows you to monitor your campaign’s progress and make adjustments in real-time.
- Fraud Detection: Clickadu uses advanced fraud detection technology to protect advertisers from fraudulent traffic. This ensures that advertisers get the best value for their investment.
Pros:
- Large Network: Clickadu has a large network of publishers, allowing advertisers to reach a wide audience.
- Easy to Use: Clickadu’s platform is user-friendly and easy to navigate, making it easy for advertisers to set up and manage their campaigns.
- Advanced Targeting: Clickadu’s advanced targeting options allow advertisers to reach their desired audience more effectively.
- Real-time Reporting: Clickadu provides real-time reporting of campaign performance, allowing advertisers to make adjustments in real-time.
- Fraud Detection: Clickadu’s fraud detection technology helps protect advertisers from fraudulent traffic.
Cons:
- Limited Ad Formats: Clickadu’s selection of ad formats is limited compared to other advertising networks.
- High Minimum Deposit: Clickadu requires a minimum deposit of $100, which may be too high for some advertisers.
- Limited Customer Support: Clickadu’s customer support is limited, with no live chat or phone support available.
Pricing:
Clickadu operates on a cost-per-mille (CPM) basis, meaning advertisers pay for every thousand impressions their ad receives. The cost per impression varies depending on the ad format, targeting options, and other factors. Clickadu requires a minimum deposit of $100 to get started, and advertisers can set their daily budget as low as $5.
Conclusion:
Clickadu is a reputable advertising network that offers advanced targeting options, real-time reporting, and fraud detection technology. While its selection of ad formats may be limited compared to other networks, Clickadu’s large network of publishers and easy-to-use platform make it a good choice for advertisers looking to reach a wide audience. However, the high minimum deposit and limited customer support may be a downside for some advertisers.